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An Everyday Approach to Supporting
the Local Businesses You Love

All residents of North Carolina now have the ability to invest in North Carolina businesses that choose to raise money through equity crowdfunding.

Business owners that choose this approach are taking advantage of a new alternative to bank loans, grants, venture capital, or angel investments that sometimes costs a lot or only yield a little. These business owners, or “issuers” as we call them in crowdfunding, are tapping into a new pool of funding that amounts to hundreds of millions of dollars. Money contributed by That money comes from local investors like you and me.

While programs like INVESTinNC are designed to help educate the market on how equity crowdfunding works, all activity – from potential investors exploring offerings to business owners monitoring the progress of their crowdfunding campaign – occur through a highly-regulated, web-based portal.

An example of our portal is below, which happens to be the first equity crowdfunding portal registered for use by the North Carolina Secretary of State. Please take a look to get a better idea of what issuers offerings will look like as they gain approval to crowdfund and become available online.

Investor View:  North Carolina Resident Looking To Support Local Businesses
Issuer View:  Small Business Owner Looking To Raise Capital

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Investor View

Investors interested in companies that have chosen to crowdfund can freely review top-level information related to an issuer’s offering including the terms, any perks that might be available, and crowdfunding activity.

To review more detailed financials, disclosure information, and to potentially invest in a company through an escrow agent, an investor is required to prove their North Carolina residency. The entire process is handled through the crowdfunding portal.

What To Expect As An Investor.  Learn more.

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Issuer View

Business owners that use equity crowdfunding must provide certain financial documents and disclosure information to receive approval from the North Carolina Secretary of State. This is to protect both the issuer and investors.

Once those documents are approved, they are contained, and all fundraising and post-fundraising activity is monitored and distributed, through the crowdfunding portal to ensure compliance and serve as a single point of reference for all information.

What To Expect As An Issuer.  Learn more.

To learn more about equity crowdfunding, companies issuing offers, breaking news, and special events, please sign up below:

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News & Articles


The Types of Investors We See in Equity Crowdfunding

The small business owners who choose to use equity crowdfunding to expand operations, fund purchase orders, cover market expansion related to sales an...

Preparing for a Crowdfunding Raise? Here are 4 Tips to Get You Started

An important and vital piece to your equity crowdfunding raise is knowing your "crowd"! You may have the best product or service idea in the world, bu...

7 Equity Crowdfunding Myths, Debunked

I recently stumbled into a post from Chelsea Rustrum on Hackernoon entitled, 7 Equity Crowdfunding Myths, Debunked. It was short and sweet but did an ...

Did you Know North Carolina Businesses can Raise up to $2M Under the State's New Crowdfunding Law?

The recently enacted NC PACES Act has created an exciting opportunity for North Carolina small business owners to raise up to $2 million in capital an...